Wednesday, May 26, 2010

The Numbers

I'm doing a presentation tomorrow, talking to some arts organizations about how they could use social media. I haven't done a presentation in a few weeks and everytime I do one I have to update the numbers on all the different sites - things move so quickly.

I think the trends on things are more interesting than the actual numbers, although some of those are pretty impressive. Four hundred million people on facebook - that's a lot of people - and some of them are your customers, regardless of what your business is.

Always interesting to see people "get it" during one of these sorts of presentations. I enjoy this sort of thing. And I think it can make a real difference in organizations.